FOR IMMEDIATE RELEASE
(Facebook Updates Its Policy On Regulated Gambling Ads)
Facebook Updates Rules for Gambling Ads
MENLO PARK, Calif. – Meta Platforms, Inc. announced a change today. The company updated its advertising rules. The change affects ads for online gambling. These ads are only allowed in certain places now. They must follow strict local laws.
Facebook now permits ads promoting online gambling. This includes casinos and sports betting sites. But this permission is limited. Ads are only okay in countries where the service is legal. Advertisers must prove they follow the rules. They need official licenses. They must also show they operate legally where the ad runs.
Meta explained the reasons. The company wants to support businesses. Many gambling operators are legitimate. They follow the law. Meta also wants a safer experience. The new rules aim to block bad actors. These bad actors might try to run ads illegally. The policy targets ads for real money gambling online. It does not cover ads for social casino games.
(Facebook Updates Its Policy On Regulated Gambling Ads)
This policy change is immediate. Advertisers must follow the new guidelines now. Ads breaking the rules will be rejected. Existing ads might be removed. Meta uses automated systems and human review. They check ads for compliance. Advertisers should review their ads carefully. They need to understand the local laws. Getting it wrong could mean their ads get blocked. Meta encourages advertisers to check the policy details. The full rules are available online.